Now regarding the website... yes that has gotten away from me as I was working on other things this summer.

Here is my asap list:

- redo the product pages to match what is going up on Amazon. I've been working on packaging and sizes and do not have them up on the site yet. Complete revamp here. Take down the bokashi and worm casting products for now.

This winter:

- go through all article content, establish interlinked silos around topics for SEO. Images needed and better, more pleasing formatting. Get my affiliate links in order. I'll probably separate into 9 separate blogs, one per silo. Probably allocate a week or two per silo/topic.

I can go into more details but that's the big ticket items/ plans/ ideas.

Any other suggestions you have are more than welcome 🙂

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Yes, product pages was going to be my first suggestion. You are leaving money behind by focusing on Amazon.

Second, loading time seems slow. So slow that I went to it on my desktop just to make sure it wasn’t an issue with my phone. I didn’t check for page errors either. Getting your loading time as low as possible and fixing any page errors will do more for your SEO than any content you create. New creative content benefits Google. When anyone Googles SEO the results always direct you to content. However, I guarantee you that a slow page with errors will never be in the top search results.

Try to be as simple as possible. Think “no more than three clicks to a sale.” Focus your sales funnel to highlight your products. Think Craigslist simple. I shouldn’t have to go to the menu to find your products.

Have more informative but succinct product descriptions. “What is it?” “What does it do?” “How to use it “ What is the benefit to the customer?

The thing that really drove me crazy was your post. Here’s a nice picture of a great product and no way to buy it! If I could have tapped on a link that took me directly to the product page which contained the information I mentioned you would already have a sale.

Thanks so much for all of this.

What you are saying reflects in my site analytics... nobody is looking at the products.

I had not focused on the packaging until literally 2 months ago, so now I have what I need for more attractive products instead of biochar in a bowl 😊

I'll look into the loading times as well.

Thanks!