There’s a 7-11 next door to a Starbucks here.
24oz coffee at 7-11: $2
16oz coffee at starbucks: $4
I was at another store in the shopping center and asked the guy at the register how Starbucks stays in business.
He said “they’ve got their business model down perfectly. They’re selling to a ‘different audience’.”
Nail -> Hammer -> Head