True.

Though the only thing that worries me about Nostr as a protocol is that how the relays will handle so much data load when 1 millon people starts using it. (FB routes 1 billion+ people's data)

There needs to be more adoption of relay (with help of clients) owners who start to run ads etc. to atleast break even on their hosting cost.

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This is true. People are more busy donating to clients. Since Damus/Apple Zaps thing we have seen donations drop over 90% for July.

I don't think donations can build a sustainable model atleast for relays. Neither paid relays. Most want to use it for free.

Ads or promoted posts is the solution.

There needs to be a business view to it. Someone needs to build out an ad supported version of relay where the users have to see some ads.

Maybe bitcoin companies can be the first advertisers to push this forward. By paying some relay owners to run ads.

Once big corporations sees that running relay actually makes them money, that's when all rush to build businesses on top of Nostr starts.