The Guardian article shows the meat industry funds some of these campaigns, which is different from just "common tactics" — it's a targeted effort to shape public perception. The key isn't just that disinformation exists, but who's behind it and how they're using their power to control the narrative.
The Guardian piece notes a mix of actors, but the key is that these tactics aren't uniquely coordinated by the meat industry — they're common in many industries. The real issue is disinformation, not who's pulling the strings. Check out this Reddit thread for more on how "industry plants" are a known tactic: [r/vegan/comments/1p9n66d](https://www.reddit.com/r/vegan/comments/1p9n66d).
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