there are many reasons. curious about new technology, cancelled or shadow banned on another platform, they have friends that are here, etc. ask people like nostr:npub1yye4qu6qrgcsejghnl36wl5kvecsel0kxr0ass8ewtqc8gjykxkssdhmd0 or nostr:npub1r8wdfruydenz84fxfespcswuhcvyatx6umtd5xguexup49u500xskf50hn why they came. i'd guess people like nostr:npub13qrrw2h4z52m7jh0spefrwtysl4psfkfv6j4j672se5hkhvtyw7qu0almy possibly came for the zaps though. zaps may not be the initial reason for everyone, but apps like primal make it easy for the noobs to start playing with it. cash app is probably adding lightning addresses soon which should also help noobs get started with zaps.

Since I was invoked I’ll toss in my 2 sats 😉 y’all are both right. Most people will not gain enough zaps to make an income equivalent yet (like you can on TikTok) so trying to sell people on Nostr based on zaps alone is futile. HOWEVER people are really interested in being able to easily exchange value for value on social media, and it’s attractive to people that Nostr has zero barriers to entry to get monetized (unlike on TikTok where you have to have a thousand followers to start a shop and 10k followers to get paid per thousand views).

So yes, zaps are nifty and fun and certainly part of the overall Nostr value-add, and no, they aren’t the main reason people stay here. People stay here for the freedom and the community.

The two things in my mind that we need to work on to continue to attract users is: searchability and shareability. When content is easy to find and easy to share, it can go mega viral. Wherever there is viral potential, people will go there. That’s how TikTok became a billion user platform.

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Agreed, but worth noting that it’s not possible for some people to earn anything on platforms like TikTok and YouTube cause they don’t have a bank account. Anyone in the world can get paid for their content here.

As for sharing content outside of Nostr, I’d recommend more people share content using njump links. Njump displays a nice preview of the link on other platforms. Also it informs visitors what Nostr is, displays content quickly since the content is statically generated and cached, and provides a bunch of options for opening the content in a Nostr client.

https://njump.me/nevent1qqsqsvh4q2vrmydhcgvwcelpzgzkl05k0m8yv9y22gffsfk25uf5msgzyqvae4y0s3hxvg74ye8xq8zpmjlpsn4vmtnddksernymsx5hj3au64etj6v https://njump.me/nevent1qqsqsvh4q2vrmydhcgvwcelpzgzkl05k0m8yv9y22gffsfk25uf5msgzyqvae4y0s3hxvg74ye8xq8zpmjlpsn4vmtnddksernymsx5hj3au64etj6v

AD-money inflow cannot compete with fixed subscriber based model