Nostr needs content. Musk, for all his faults, is positioning Twitter to be a content publishing powerhouse. Is there a server to get international news and current events on Nostr? That seems to be necessary for mainstream social media users adoption.
Nostr is a great example of creative destruction in real time.
The incumbent players are not just the centralized silos like Twitter, but also the blue checkmark "influencers" who have built up their audience there and who are largely tied to the platform.
Some people with large followings like nostr:npub1qny3tkh0acurzla8x3zy4nhrjz5zd8l9sy9jys09umwng00manysew95gx and integrity and a sense of mission are willing to spend more time on Nostr, but the majority of Twitter influencers aren't willing to give up their audience on Twitter.
That's where the plebs come in. It's up to us to make this a happening place, and in so doing, we'll be creating new fortunes and reputations, while the old guard crumbles.