The millennial/Gen-Z nostalgia for analog is wild. Went to a live show recently that was a live vinyl recording (by cutting into a blank disc). Polaroid cameras everywhere. The band’s crew recording on a VHS video camera. Of course it was bobo hipster everything.

Marshall McLuhan (Canadian media theorist) wrote a lot about generational nostalgia…and that was in the 1960s. What will the next generation be like?

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