Apple has reportedly scaled back production of its Vision Pro mixed reality headset due to disappointing demand. This move comes after CEO Tim Cook acknowledged that the $3,500 device is not a mass-market product. The slowdown in production is believed to be a response to low sales, leaving Apple with excess inventory. Estimates suggest that Apple will not hit 500,000 sales in 2024.

Source: https://techcrunch.com/2024/10/24/apple-vision-pro-production-reportedly-scaled-back-due-to-disappointing-demand/