My supermarket price limit on beef if $7/lb. If it is under $7, I buy. Over $7? Better be something I really want for some reason. This met my price, simple enough.
Sure, it is bone in, but I do the same for bone-in ribeyes, so there is precedent. Not cheap, but not over my limit. #carnivore doesn't have to be expensive, even with some nicer variety of cuts/meats thrown in.