Need content creation

tools and vastly different

social experiences

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Read the origin of this art: https://njump.me/101d3f6fc45d4aabb02ee7c2c84abcce690e6e6d02a0356f4831d6b1e5840923

That would be one great way.

If you can transform it to a movement, and make it cool. Like people really feel that the "cool kids" are here, you have the motivation.