Regulator to investigate fertility app security concerns. Transparency and data security are top concerns for women using period and fertility tracking apps. Over half of app users have noticed an increase in baby or fertility-related ads. ICO will investigate privacy policies, data storage practices, and targeted ads. Users' feedback will help identify areas for improvement. ICO warns developers of connected devices to comply with data protection laws. Excessive data collection practices are a concern. #FertilityApps #DataSecurity #PrivacyConcerns #TargetedAds #DataProtection

https://www.infosecurity-magazine.com/news/regulator-fertility-app-security/