Altcoins will fail because their advocates have no conviction. You can tell because they're always thinking about the price at which they'll sell.
Isn't the reason that shitcoins will fail objectively because they are not built on a sound money foundation, as Bitcoin is?
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A sound money altcoin could be launched today, and it would still be a shitcoin. The founders would know that it had no chance due to Bitcoin’s network effects, so they would have to resort to dishonest marketing to convince people to buy it.