Too many bitcoin companies focus on solving problems for bitcoiners and they wonder why things like lightning have little adoption.
Web3 / crypto sucks but they know how to market products way better than bitcoiners.
In this world it’s all marketing. People are too short sighted to see past the next shiny.
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Would be good if projects building cool stuff did a better job selling their product but
100% usually it’s because they’re builders. Great at product. Not at selling. Wozniak to Jobs.
