I tell them that it's a protocol instead of an apl, where people are building many apps on top of it. And it is run on many machines instead of centralized servers that belong to big tech. I usually make sure they understand the issue with the current apps. It seems many people are aware of the issues now. Soon they will all come.
Here's how I imagine your friends respond:
You lost me at proto-tall.
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I may not use that word but the internet analogy is helpful.
Agreed.
