The only thing that Hasselblad had of any value were their optical formulas, and rather than having Europeans make it out of glass they have Chinese factories, making the same optics out of plastic in the same way they do with eyeglasses now

I still pay extra for a glass lenses, but for practical purposes, there is no advantage, and plastic is lighter

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Discussion

I picked up a lumix gh7 and some leica mft lenses. Have been very happy with it so far. I thought about spending a lot more on a full frame system and in the end decided against it for now. Curious to see what Nikon does with video now that they own red.

I asked my Nikon rep what they will do with red, and he said that the tech has already trickled into their Z9 but will be much more evident going forward

They are still keeping the companies separate, but Nikon has the best color science, and RED has some of the deepest dynamic range, so it’s a good match,

It will be a decade+ of development before they really start pushing the 8K window with full frame glass, but it’s completely unnecessary for content that will be viewed on handheld devices

I own every focal length full-frame LEICA M glass and adapt them to my Nikon DSLRs, because there are now adapters that give Manuel focus glass from the 50s autofocus by pushing the lens forward and back from the sensor like they used to do with point-and-shoot film cameras 🤯

The rumor is Nikon is going to be producing a video first 8k full frame camera called the zr to compete with Sonys fx3 and it will obviously use some of red color science, compressed raw etc… if that happens it’ll be a massive success

Undefeated if they add a global shutter

🤞