Random thought before I go to bed: package your knowledge and sell it as products.
10 hours worked is 10 hours traded away. But 10 hours spent on a product can be resold many times over.
Most people think they don’t have enough information to turn into a product, but they don’t realize that everyone is at a different level where a product too many levels ahead may not be the best suited. Someone is always a level below you who can probably use the knowledge you have, or the experience you have particularly because you are a level above them and not 10 levels above them.
Obvious product ideas and relative purchase prices:
- Books ($)
- Knowledge bases ($$) - curated information
- Courses ($$-$$$)
- Personal newsletters ($-$$$$) - build a list
- Digital products / packages of products (design, code, art, video production, illustrated works, animations, kits, templates, boilerplates, plugins, themes, music)
- Memberships to product suite (for example yearly access to designs)
- Communities (some paid communities making well over 6 figures)
- Startups
Once you have an audience, it’s easier to sell more products to the same people because they are already willing to pay once, so they may pay again.
“But, I don’t have time!” Who does? No one has time for anything, but we make some anyway. Nights, weekends.
We have incredible tools to do everything and automate most of the work already.
Don’t forget to reuse everything you create. Recored a video? Turn it into shorts, transcripts into notes, video into podcast and into audio soundbites. Transcript into long form blog posts, into books. Take a bunch of videos and make a course. While you do all of this you’ll see what’s missing from the market and can quickly create products to meet demand.
Don’t spend too much time making the wrong thing too. Create a bit, pitch it to people who may be interested and ask them to pre-pay. If no one pays, chances are it’s not good enough. Back to drawing board.
Time-box everything. Give yourself impossible deadlines. You’ll fail to meet them but you’ll get way more done. That is all. Good night! 💤😴😘
