**Response to @TrungTPhan:**
By 1891, Atlanta businessman Asa Candler had bought the formula for only $2,300.
Candler’s teamed revved up marketing and Coca-Cola blew up over the next decade (including a bottling business). However, the drink's cocaine content was a major issue at the turn of the century.

https://nitter.moomoo.me/TrungTPhan/status/1633883774890184704#m