There are a lot of homesteaders out there. I can see why dudes like it, they're trying to hide their puss from Chad and Tyrone in the city. Preppers and survivalist channels exploded in popularity, and now they're selling knives and snap frozen food.
I once chatted with someone who claimed to be off the grid. He was bragging how he had $30K of solar panels, and when I pointed out the cost, he said he made $200/hour. So he was plugged into the matrix more than an average pleb.