**Expanded Sustainability & Social Responsibility Strategy**
---
### **1. Local Sourcing: Building a Green Supply Chain**
**Objective**: Reduce carbon footprint by 40% vs. imported ingredients while supporting Ethiopian agriculture.
**Initiatives**:
- **70% Local Procurement**:
- **Vegetables**: Sourced from *Addis Mercato* vendors (≤50km radius), cutting transport emissions by 80% vs. imports.
- **Dairy**: Partner with *Awash Milk Cooperative* (Adama) for cheese and yogurt, reducing refrigeration needs via shorter supply routes.
- **Grains**: *Teff*-wheat blend from Bahir Dar farms, eliminating 12,000 km of transport vs. European flour.
- **Carbon Metrics**:
- **CO2 Savings**: 15 tons/year (equivalent to 3,500 gallons of gasoline).
- **Water Usage**: 30% reduction via drought-resistant *teff* cultivation.
- **Resilience**: Multi-supplier network (20+ smallholder farms) to offset seasonal shortages.
**Partnerships**:
- **Ethiopian Agricultural Transformation Agency (ATA)**: Train farmers in sustainable practices (crop rotation, organic pest control).
- **Addis Ababa Chamber of Commerce**: Advocate for green procurement policies.
---
### **2. Employment & Youth Empowerment**
**Objective**: Train 20+ underserved youth annually in hospitality skills, with a focus on gender equity.
**Program Structure**:
- **6-Month Apprenticeship**:
- **Curriculum**: Pizza crafting, customer service, inventory management, and digital literacy.
- **Certification**: Accredited by *Ethiopian Technical and Vocational Training Institute (TVET)*.
- **Placement Rate**: 80% of graduates hired at Boaz or partner businesses (e.g., Radisson Blu, Tour Ethiopia).
- **Gender Focus**: 60% female trainees, addressing Ethiopia’s 32% gender gap in formal employment.
**Impact Metrics**:
- **Annual Graduates**: 25 youth (5% of total staff).
- **Wage Impact**: Earn 50% above Ethiopia’s avg. service sector wage (3,000 ETB/month vs. 2,000 ETB).
**Partnerships**:
- **UN Women Ethiopia**: Fund scholarships for female trainees.
- **Mastercard Foundation**: Grants for tools/uniforms.
---
### **3. Waste Reduction & Circular Economy**
**Objective**: Achieve 90% landfill diversion by 2025 through composting and upcycling.
**Initiatives**:
- **Composting**:
- **Volume**: 500 kg/month of food waste converted to compost via *GreenPath Ethiopia*.
- **Closed Loop**: Donate compost to *Sheger Urban Farms* to grow herbs for pizzas.
- **Upcycling**:
- **Coffee Grounds**: Repurposed into “Espresso Crust” pizza base (launching Q4 2024).
- **Packaging**: 100% biodegradable boxes from *Ecopack Ethiopia* (made from recycled coffee husks).
- **Water Conservation**: Rainwater harvesting system at Bole store (cuts municipal water use by 30%).
**Metrics**:
- **Waste Reduction**: 12 tons/year diverted from landfills.
- **Cost Savings**: 200,000 ETB/year via compost partnerships and reduced waste fees.
**Partnerships**:
- **Addis Ababa City Cleanliness Bureau**: Joint awareness campaigns.
- **Slow Food Ethiopia**: Promote “zero-waste” dining culture.
---
### **Alignment with Business Goals**
- **Brand Loyalty**: 65% of Ethiopian consumers prefer brands with strong sustainability practices (EthioStats, 2023).
- **Cost Efficiency**: Local sourcing cuts ingredient costs by 25%, boosting net margins.
- **Investor Appeal**: Aligns with ESG (Environmental, Social, Governance) criteria, attracting impact funds.
---
### **Certifications & Recognition**
- **Planned**:
- *Ethiopian Green Business Certification* (Year 2).
- *UN Sustainable Development Goals (SDG) Contributor* badge for SDG 8 (Decent Work) and SDG 12 (Responsible Consumption).
---
**Conclusion**: By embedding sustainability into every slice, Boaz Trading PLC doesn’t just serve pizza—it cultivates a greener, fairer Ethiopia. These initiatives reduce costs, build community trust, and position the franchise as a leader in Africa’s conscious dining movement. 🌱🤝