Coinbase not rushing on lightning is no surprise. Shitcoins are much more profitable because people buy and sell them often. Bitcoin is less so, you buy it, put it in cold storage (if you go that far) or just leave it on Coinbase. This is the typical bitcoin journey. Shitcoins are traded back and forth and amass Coinbase much fees, such wow.

Lightning takes away from justifying massive unchain transaction fee add-ons. I have not looked to see what Coinbase charges now, but I imagine there’s a nice profit baked into every transaction. On lightning, not so much. I mean, they could, but then you’d be left trying to justify a 50% fee (or whatever they decide) on a small transaction, people would be pissed.

At the end, it all comes down to money and profits. We know what Brian cares about over his own dignity.