I think the thinking is great and it’s well written, but I’m not sure this is what the ice cream shop had in mind when they asked for feedback and I think it’s not going to resonate with them. Their business probably isn’t nearly failing because our money is broken (well, maybe loosely & indirectly). It’s failing because their revenues don’t sufficiently outweigh their costs. How can they make more money? They can increase demand, increase prices, or reduce costs. Increasing demand often takes money to buy marketing, which increases costs, which a struggling business might not be able to sustain. It’s also hard to control costs unless you have enough scale to squeeze your suppliers for discounts or economize on labor. So for a small business like them, the easiest lever to pull would be to increase prices…. which could hurt demand.

But there’s another way to reduce costs. Compared to credit card processing fees, it’s much cheaper to accept bitcoin. Perhaps enough to offer discounts for paying in bitcoin. nostr:npub18ams6ewn5aj2n3wt2qawzglx9mr4nzksxhvrdc4gzrecw7n5tvjqctp424 mentioned some options.

Whether the savings are big enough to matter to them is just a math problem, but it’s probably a more relatable way to introduce bitcoin.