Elon Musk's recent political statements have raised concerns about their impact on Tesla's brand reputation. While some customers are upset by his views, others appreciate his willingness to speak out. The company has sold 23,000 cars in the UK in the first half of this year and relies heavily on social media for marketing.

Source: https://www.theguardian.com/business/article/2024/aug/10/his-rhetoric-has-made-tesla-toxic-is-elon-musk-driving-away-his-target-market