I think you are to a point. Starting the app up and all that probably is quicker, but I find a negative return with too many on the screen. It's quicker for me to just click the link in my alphabetical bookmarked app folder. But whatever, your point is valid either way. It wasn't my intent to make that the highlight of my post. Just wanted to show how easy it is, at least on Android. Not sure how it works on iOS.