Replying to Mauro Rebelo

The BRAND #Amazon! Everyone recognizes and associates it with #Brazil (not Peru or Colombia). We need to nurture (not burn or cut down) this brand and create others for the #AtlanticForest, the #Cerrado, the #Caatinga and thus INCREASE our #business opportunities. 1⃣2⃣
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Mauro Rebelo 2y ago

Our INNOVATION ECOSYSTEM. We are better positioned than the other megadiverse countries to identify, develop, produce and commercialize high-tech #BDVD products. We have legal frameworks, scientists and produce 10% of the world's #biodiversity knowledge. We need to EXECUTE! 1⃣3⃣

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Mauro Rebelo 2y ago

"INVESTING in #biodiversity is buying low to sell high" Francine Leal. It is the #business opportunity with the highest multiple percentage for #Brazil in the 21st century. Its capture depends on a GREATER tolerance to risk and a LOWER time ⌛️preference. 1⃣4⃣