nostr:npub1ntutxgmpg8zpvggy70gsvnh44fhghh4dx7cw5pxetnwzgm4rh8yq9j60a2 If could be $5. A bribe is a bribe. That’s not my point.

I had a retail client once. We were pricing a large direct mail campaign. Let’s say it was $150k.

She said, “You could buy a house for that.”

While that is true it wasn’t relevant. Her boss was pulling like $20M out of this property annually. She was using her personal finances as a baseline.

They’re just counting on people thinking, “That’s more than I paid for my house.”

This is small thinking and not relevant.