Do not overlook the role that established companies will play in the adoption of Bitcoin.

Companies will play a pivotal role in #Bitcoin ’s adoption for several reasons 👇

First, they have excess cash reserves and ongoing free cash flow. This allows companies to acquire large, whale-sized chunks of the BTC supply and to continue buying on a regular basis. This makes BTC more scarce.

Second, companies have a one-to-many relationship with their employees. Every company that adopts BTC will find ways to introduce #Bitcoin  to hundreds or thousands of people in their workforce.

Some will offer compensation in BTC. Others will fund bonuses and incentive pay with #BTC . Others might offer a Bitcoin savings plan for their employees.

Third, every company has competitors nipping at its heels. When one company adopts Bitcoin, it’s competitors will take notice (of the pop in the stock price) and will eventually have to adopt it just to keep up.

Just this week SMLR adopted Bitcoin and saw its stock surge 50% in a few days. What board of directors has a problem with that?!?

I don’t know if it’ll be this cycle or next, but we aren’t too far away from a stampede of companies all rushing to add #Bitcoin  into the mix.

The incentives are too powerful.

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