I just send people a text file with links now. I don't have time to waste failing to convince people who don't understand fundamental economics, philosophy, technology, etc.

In the text file I tell them right off that the links are basically their under grad studies. Do it or don't, but I have no time for them until they do the self-study to get to a basic level of knowledge. And I can always tell who actually does the work by the questions they ask.