It's so funny to talk to people who run and own local businesses who, in the same rant, complain about how businesses are unfairly profiting by charging unreasonable prices and that it's impossible to hire because you'd have to pay people a wage that makes your business barely profitable if you don't want to be shorthanded with overworked staff

Of course these are technically reconcilable, but the people I've heard this rant from would clearly raise prices if they had the market power to do so,