Launch Lancaster 2025 Post Mortem.

At the recent Launch Music Festival, a volunteer initiative successfully introduced musicians to Bitcoin, Nostr, and #value4value resulting in participating artists earning almost 1M sats over three days. Musicians enthusiastically embraced these decentralized technologies, recognizing them as a solution to the failings of the current digital music industry. However, the on-boarding process highlighted significant UX issues with our apps of choice. Resolving these app issues is essential for effective on-boarding, with an ideal future event involving sponsors providing vouchers to all attendees to encourage hands-on Bitcoin transactions and demonstrate V4V, especially as the Launch conference plans to integrate V4V more broadly, presenting a large opportunity for further adoption.

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