Phoenix is great, but it took me some time to figure out liquidity. I'm probably in the top 5% of humans technically though, so I think you may be right. Most people will not get Phoenix. The question is whether they will purchase liquidity without understanding why they need to at a technical level (assuming Phoenix implemented a walk through guide for setup). Probably not when there are custodial options that can handle all of that for them. I think the whole point of all of this is to give people the option of self-custody. Some people can't accept that most humans will simply not do the work to be free. At least those who put in the proof-of-work will have a chance.