I totally understand your point most users on twitter, Bluesky, discord, Reddit etc etc aren't in it for monetary gain or incentivised by a tipping system to post. There are other important factors that brings and keeps people there, community, making connections, information sharing/ exchange, 'lolz' etc etc.

Yes there is a significant amount growing / attempting to grow their 'brand', and have a review stream (usually via a third party company eg patron, Kofi). This is probably a small percentage, albeit perhaps 'power users' and users who draw in more users for platforms.

Zaps is somewhat in it's infancy, perhaps it's been implemented too early and incentivising pandering to the existing crowd -style posting (further cementing a silo-ingnmonotopic environment, but that's another topic lol).

Basically what I'm saying is we're just beta testers for a potential tipping system which doesn't entirely make sense at present.