It happens gradually then suddenly, you can be working on building your personal brand for years, constantly sharing and not getting much engagement

It feels like you are preaching to 10 people which is beautiful in of itself but then the flood gates open and you start to engage with 100’s of thousands of people

Similarly an investment you have been doing research on for years and years, constantly buying it, it never going up then suddenly it 10x and you think it was all worth it in the end