Ultimately because of market forces I believe this is what will happen with the majority of non-financial data tied to Bitcoin. L2 doesn't have the same assurances of durability that L1 has though, so I can understand the desire to inscript on the main chain.

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Educate them to time-stamp on the main chain to maintain integrity.

Time stamping doesn't eliminate the risk that whatever service they're using to host the actual data could go tits up

Use nostr and your own relay. 👀👀👀👀👀👀👀👀👀👀👀