Memes spread awareness of psyops and government propaganda, helping people to not get affected by either. Undermining the empire's false authority is the first step to creating dissidents who might gradually make it more difficult and costly for same empire to push through their agendas.

Stacking sats in your custody literally starves the beast - fewer people holding and trusting fiat means fewer people getting fcked by inflation and account freeze/confiscations, leading to a wealthier and more financially stable citizenry. People with means are harder to control and manipulate.

All this is not as glorious as a big braveheart-style battle, more like a battle of attrition that takes time. The empire would love it if people would just pick up arms and start "shooting at it" fOR fReEdOm, as it would use the crisis to accelerate it's dystopian overreach over their tax farm. One reason why people posting online with this impatient message get labeled feds - think of feds hiding in a protest just to stirr up trouble and force the cops' hand to break up the entire gathering and the media to label them as vandals.