It predates that article by close to a decade.
First time I heard about it was this article by nostr:npub1xapjgsushef5wwn78vac6pxuaqlke9g5hqdfjlanky3uquh0nauqx0cnde.
https://bitcoinmagazine.com/culture/everyone-needs-an-uncle-jim
Discussion
I think nostr:nprofile1qqsqfjg4mth7uwp307nng3z2em3ep2pxnljczzezg8j7dhf58ha7ejgprpmhxue69uhhqun9d45h2mfwwpexjmtpdshxuet5qyt8wumn8ghj7un9d3shjtnswf5k6ctv9ehx2aqnz0fd0 might be the one who coined it.