The people who understand seeds, will not be affected by Bitkey marketing. The marketing is for people that fear, with reasons, having to write and protect seeds to not loose all their Bitcoins.
To be clear, I think it’s great Bitkey exists, great to have options, especially for the noobs, just noting an incentive that isn’t great especially in light of the marketing FUD against seed phrases. nostr:nprofile1qqsw3znfr6vdnxrujezjrhlkqqjlvpcqx79ys7gcph9mkjjsy7zsgygpvemhxue69uhkv6tvw3jhytnwdaehgu3wwa5kuef0dec82c33v9arj7r28q6kxmtcwcux2wt289unsvrvwechqwfhvde8xutyw5exvur4xdehyam5dpjrjwt3ve6njutnvaehgctd8puns0mzwfhkzerrv9ehg0t5wf6k2qgewaehxw309ac82unpwe5kgcfwdehhxarj9ekxzmnyn2qpzx is right that seed phrases are a super power and we should be wary of undermining the interoperability of bitcoin wallets
Discussion
The marketing FUDs one of the most important aspects of individual sovereignty within bitcoin. Not good. It could be offered as a noob wallet without also FUDing seed phrases
It's not a newbie wallet, is a wallet that understands that seeds are for very few specific people. I use Bitkey and I don't consider myself newbie, but I understand that I can't care of seeds without making mistakes forever and to be honest, I think even people who thinks are smart, will probably make mistakes at some point in life.
You don’t have to write down a seed. There are many easier alternatives. Bitbox does a dead simple SD card backup, the new Foundation attempts an NFC card backup. This feels like a throw the baby out with the bath water rather than fix the problem approach.