Ambani’s Viacom Pays $721 Million for Indian Cricket Rights

Viacom 18 Media Pvt Ltd., the joint venture between Mukesh Ambani and Paramount Global, secured the five-year media rights to the Indian national cricket team’s home matches as Asia’s richest man tightens his grip on viewership of the country’s most popular and lucrative sport. #press

https://www.bloomberg.com/news/articles/2023-08-31/asia-s-richest-man-paramount-global-pay-721-million-for-indian-cricket-rights?utm_source=press.coop

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