That’s healthy in a way. Chasing ideas that don’t work is a poor allocation of your attention
It’s good to kill bad ideas quickly
Perhaps build a due diligence system
1) store all ideas
2) review them once per week
Ask yourself a series of questions
- can you do this?
- do you have the resources?
- do you have the skills?
- does it excite you?
- will you stop at nothing to achieve it?
Up to you how you filter ideas
You could then have a ranking system, akin to product teams, so you can identify the best roi idea