I consider myself 'technically verse' and server setups is not a big deal for me. But when I looked into the topic of channel-management, rebalancing, etc. I realised that self-hosting Lightning is 'complicated'. So I won't run my own lightning node.
I understand the appeal of sending value in milliseconds by zapping. But with all these custodian customers, it's nothing more than the next commercial banking and no true p2p.
I hope to see more choice in BTC-scaling in the future.