Here's your summary from Luxury Labels Slash Prices By Half to Lure Wary Chinese Shoppers (https://www.youtube.com/watch?v=DwnUtvLXo8I) on the Bloomberg Television channel:

**TLDR:** Luxury brands like Balenciaga are slashing prices by half on Chinese e-commerce platforms to attract cautious Chinese shoppers amidst a slowing demand for luxury goods.

1. High-end brands like Balenciaga, Versace, and Burberry are offering deep discounts on Chinese e-commerce platforms to boost sales in response to a slowdown in luxury demand in China.

2. While these discounts may improve short-term sales, they could potentially cheapen the brands and make it difficult to return to premium pricing once consumers become accustomed to lower prices.

3. Brands like Hermes and Chanel are maintaining their premium pricing as consumers value their products for retaining their value over time.

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