Problem is it's not super verifiable, more-so based on web of trust.

Great Ghee for instance is switching over to American made (Anchor Hocking) jars and lids, and of course our Ghee is sourced and produced in Virginia.

But as far as the ghee is concerned, there's no way to 100% know verifiably that our ghee is from Southwest Virginia. That is built through trust in the brand earned over time.

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