More than awareness … providing access for Nostr users could actually be good for business.

- Businesses want reliable SEO and socials to put their brands in front of users, rather than arbitrary gate keepers, censoring the marketplace on a whim.

- Businesses want open access to harvest unlimited user data for free on a soveregnty respecting network, rather than paying gate keepers for access to user data of questionalble origin.

- Busineses want a single open protocol on which to build their apps, with unlimited tech potential and a diversity of users, rather than multiple siloed networks with difering APIs and demographics.

- Businesses want to own the technology they build and to use it as they wish, rather than submit their code for approval and control by arbitrary gate keepers.

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Discussion

Agree, it'd be good for their business, but realistically the user base here is still very small, the bigger benefit in the short term is getting people on-ramped. When we have more people it kicks off the flywheel and the benefits become more apparent to the business.