The answer is in the question - the USD centred framing.
For most, both are just a way to get more local fiat in the shortest term way possible.
The most representative, cliche way i’ve read here, regarding Bitcoin:
“ I struggle with it as it’s not profitable for me now.. just a savings of sorts.. and doubt my country will ever be on board..”
Most even here have viewed gold the same way all their lives.
The propaganda and various manipulations to repress their true value among the masses have been effective.