In Switzerland, major online shops have been accepting crypto for years now. Sadly, in my canton, for all sorts of goods but not for groceries. But, the major payment system in the country is collaborating with a crypto exchange to bring crypto payments to their in shop payment terminals.
For online shopping I can recommend https://www.digitec.ch it's like Amazon for Switzerland but accepts Bitcoin 😎
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https://www.galaxus.ch/ also accepts BTC (and others) but sadly no groceries.
Funny thing is both Digitec and Galaxus are both owned by Migros but Migros Online does not accept crypto.
Some weird (political?) dynamics there for sure.
Yeah, makes you wonder.