I was thinking, we can do a two-pronged approach:

1) Main path is 20/21/22 creation, either by uploading something or referencing a URL (we can add a "source" tag, so that it preserves the original webpage link).

2) But:

If someone tags _their own event_ with #pic #vlog or #reels, then we treat the media in that event like a kind 20, 21, 22 event, and pin it to their boards.

If someone responds to _someone else's event_ or to _their own event_ with the same tags, then we pin it to the responder's boards.

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Discussion

Clicking on the media in the gallery opens up the event that contained it. So, you can pin longform article cover images or a publication book cover, or whatever. Any kind we don't support, we just show the basic event card and a link to Njump, or something. If the event contains a source tag, we display that and turn it into a hyperlink.