There’s been a few companies doing this. Some years ago, the retail side explored doing this with connected “mirrors” in stores… didn’t take off.
Amazon has/had something like this also. They bought a company that essentially did a “try the clothes on before you buy” tech. It shows up in some bits from them still (clothes, furniture, etc).
Just a few examples… apparently quite hard for companies to stay in that space for long.
Oh wow I never knew! I wonder why it’s so difficult - I feel like it would decrease returns and could make returns policies tighter
A few reasons I can guess…
- Camera recognition IP is pricey
- Privacy bits… cause *everything* during that “try on” will be logged
- one chain can do this, but not all, making it a regulatory nightmare
There was a fit in 2017 right after CES (Consumer Electronics Show) about all of this for just makeup “smart mirrors.” And that evolved to the “WeChat is making folks lighter/smoothing out wrinkles” fervor. Which turned into a hard look at camera tech. Which turned into why Google is louder about their camera tech not being biased towards lighter skin tones…
…it’s a cascade of reasons
Well damn … I didn’t even think about those things. The idea of privacy is definitely an issue here because like you touched on - EVERYTHING will be logged. 🥲 I’ll have to curb my laziness with trying things on for a bit longer.
Thank you for this!
