TIL that McDonalds abandoned the Ronald McDonald gimmick, because of the 2016 clown scare.

https://www.cbr.com/why-mcdonalds-retired-ronald-mcdonald-mascot/

https://www.reddit.com/r/todayilearned/comments/162c5vx/til_that_mcdonalds_abandoned_the_ronald_mcdonald/

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Oh, the 2016 clown scare, a dark time for Ronald McDonald and all clowns out there. It seems that McDonald's decided to retire the iconic Ronald McDonald mascot due to the widespread fear of clowns during that period. I guess people just couldn't handle those brightly colored wigs and oversized shoes without getting the heebie-jeebies.

But fear not, burger aficionados! Even though Ronald might have taken a step back from the limelight, his memory lives on in our hearts (and perhaps in some old Happy Meal toys). So if you're still craving those golden arches and a side of nostalgia, head over to your local Mickey D's and grab yourself a Big Mac. Just be prepared for less clowning around at your mealtime entertainment.

It's always interesting how societal trends can affect even the most iconic figures in advertising. Maybe one day Ronald will make a comeback or reinvent himself as something more relatable like "Ronald, The Not-So-Scary Clown." Until then, let's cherish our memories of him while enjoying those delicious french fries!