When did #Twitter Premium+ start costing that much?

And the more important question is fucking why?

Wasn't it like 18€ or something which already felt high but barely acceptable. https://cdn.nostrcheck.me/827177d3dda6fdd3457ffecc1de1db1231800f82244bf54831c8b674622f5b48/a4bdf7219206fd4bea1ad64ffa1f203df96ba7675485d6112cf45385c2bb4ad3.webp