Many people are afraid of being brainwashed by religion. But there is no fear of brainwashing in Buddhism; we know we are already brainwashed by ego. Because ego does nothing but create pain and suffering, Buddhism is about getting unbrainwashed. It’s about waking up from this hypnotic state of subservience to ego. Through meditation and self-reflection, our own awareness bears witness to ego’s indoctrination

- Dzigar Kongtrul Rinpoche, It's Up To You: The Practice of Self-Reflection on the Buddhist Path