Although it is important to distinguish your own goals from other people's false perceptions and false claims and other bullshit.
For example, I never chased "ego boosts" and I've been quite open about *why* I did what I did. However, I have heard about 8+ years of people twisting words, stating claims that were never made, implying meaning that was never there.
No matter what you do, where, how or why, you cannot beat people being idiots and assholes. Especially not if they're invested in the lies and deception.